16 Reasons businesses (and Politicians) should be blogging
February 26, 2007

“great value – can’t beat the price
expand your reach – take your business global
find new markets – take advantage of the long tail to do what you really love
turn customers into evangelists
create dialog with your clients
find hidden opportunities – see find new markets above
force you to think about your business – an often overlooked benefit of writing about your stuff regulary
build relationships with your most vocal customers
replace yellow pages – know anyone under 30 who uses the yellow pages?
spread buzz
humanizing – puts a face and personality to the business
create top of mind awareness
build trust-based relationships
build time-based relationships
tap into strong branding power
take advantage of virtual word of mouth marketing”
Not exectly complete but it’s a good start
Note to self, add some later


